About Petro Automotive
Founded by Chris Petro, Petro Automotive was created from a lifelong passion for the automotive industry — and in loving memory of his father, Robert “Bob” Petro. Bob began his automotive journey as a technician and worked his way up the ranks to become a Regional Fixed Operations Director with Ira Motor Group, which later became part of Group 1 Automotive, a fortune 500 automotive retailer. His leadership, dedication to customer service, and commitment to excellence left a lasting mark on everyone who worked alongside him. His legacy continues through Petro Automotive — a company built to empower and uplift the next generation of service professionals.
Following in his father’s footsteps, Chris entered the automotive industry at 15 years old with Honda. What started as a part-time job quickly became a lifelong passion for performance and exceeding expectations. Over the years, he rose through the ranks, leading Honda and Porsche service departments to record profitability, outstanding customer satisfaction scores, and exceptional employee retention through processes that prioritize efficiency.
Through these experiences, Chris saw that the service advisors are the heartbeat of the dealership — the key to customer trust, loyalty, and long-term success. Petro Automotive was founded to develop that potential. Through training, the company provides service advisors with the confidence, communication skills, and business acumen they need to thrive. We exist to give every service advisor the tools, mindset, and motivation to perform with excellence — because when they succeed, the entire dealership drives forward.
Dedicated to Bob Petro, Petro Automotive exists as both a tribute and a mission — to carry forward his legacy of integrity, excellence, and passion for the automotive profession.
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